A collection of airline branding for inflight entertainment products
GUI Branding
Here is a collection of a few international airline clients that I had the pleasure of working with. I adapted their airline brand and tone of voice into an inflight entertainment embedded seat back product. Some of these airlines’ brands were also applied to the native iOS and Android mobile app version of the product.
Overview
Team credits: Tina K. - Brand Designer, Katherine K. - Brand Designer
Role
Facilitated branding meetings
Product document
Customer management
Design QA
Branding & configuration
communication
Clients
Virgin Atlantic
ANA
Lufthansa
Philippine Airlines
LATAM
+more!
Tools
Adobe XD
Adobe Photoshop
Adobe Illustrator
Confluence
JIRA
Basecamp 2 & 3
Company
Safran Passenger Innovations
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Virgin Atlantic
Virgin Atlantic is a British airline with its headquarters located in Crawley, England. This is the final branding design for their generation 3 embedded seat back IFE product. Virgin Atlantic generously invited me to travel on their Business Class to their HQ to discuss the initial branding concept.
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ANA
ANA (All Nippon Airways) is an airline of Japan with its headquarters located in Shiodome City Center in Tokyo. This is the final branding for their generation 3 seat back system, flying on their B787 fleet. ANA graciously invited me to their HQ where we discussed the IFE seat back product in depth.
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Air Greenland
Air Greenland is the flag carrier of Greenland, with its headquarters located in the capital city of Nuuk. This is the final branding design for their generation 3 embedded seat back IFE product.
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Philippine Airlines
I incorporated Philippine Airlines’ brand into the generation 2 embedded seat back system and also the Wireless mobile application. I teamed up with another designer and created Concept 1, while they created Concept 2.
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Wamos Air
Wamos Air is a Spanish airline with their headquarters located in Madrid, Spain. I created two initial branding concepts for them at the start of the iterative branding phase for their generation 2 embedded seat back IFE system.
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SriLankan Airlines
I worked with SriLankan Airlines on the branding of their generation 2 embedded seat back IFE system. I teamed up with another designer and created Concept 1, while they created Concept 2.
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LATAM Airlines
LATAM Airlines is a Chilean airline, based in Santiago, Chile. They are considered to be the largest airline in Latin America. I worked with LATAM on the branding of their Wireless generation 2 mobile application.
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Avianca
Avianca is Colombia’s biggest airline. I branded them for the Wireless generation 1 mobile application. I teamed up with another designer and created Concept 1, while they branded Concept 2.
There’s more to discover!
Digital + print marketing
Graphic Design • Branding • Web